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Webinars

Future of market research

How do clients see the future of research? Will research remain the voice of the consumers central to the decision making process inside organisations? What is the future role of the client side researcher? These and many other questions on the...

Catalogue: Webinars 2016
Authors: Finn Raben, Madhumita Chakraborty, Joachim Rittchen, Christian Kurz
June 15, 2016
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Citation

Raben, Chakraborty, Rittchen and Kurz (2016a, June 15). Future of market research . ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/future-of-market-research--8743


Research papers

The other side of the coin (Spanish)

This research paper examines the internal client and its commitment with organizational transformation. It establishes the hypothesis that organizational transformation is key in the alignment of a company with market requirements and that such...

Catalogue: Latin America 1997: The Dynamics Of Change In Latin America
Authors: Pablo Jose Rivera, Carmen Nora Olivencia
June 15, 1997
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Citation

Rivera and Olivencia (1997a, June 15). The other side of the coin (Spanish). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-other-side-of-the-coin-spanish-


Research papers

The other side of the coin

This research paper examines the internal client and its commitment with organizational transformation. It establishes the hypothesis that organizational transformation is key in the alignment of a company with market requirements and that such...

Catalogue: Latin America 1997: The Dynamics Of Change In Latin America
Authors: Pablo Jose Rivera, Carmen Nora Olivencia
May 1, 1997
×

Citation

Rivera and Olivencia (1997a, May 01). The other side of the coin . ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-other-side-of-the-coin-